Find your global vantage point.

Global Expansion


The idea of going global can be alluring to many businesses. The world is an oyster with endless possibilities but taking a business international may not always bring forth the pearl and rather have dire consequences. Organisations must understand what an international expansion entails and spot emerging business opportunities around the world in their nascent stages.

Our consulting teams serve organisations of all sizes with global ambitions and help them choose the right markets to enter. We closely examine the characteristics of local markets and study macro trends in the global economy to unearth pockets of opportunity.

What We Do

01

MACROECONOMIC RESEARCH

Making headway on the global stage is near impossible without access to a great depth of information. Based on this understanding, our teams exhaustively analyse industry trends, changing market characteristics, socioeconomic developments, and political risks in developed and emerging countries. After weeks of detailed research, we help clients identify geographical locations with growing business opportunities.

02

MEGATRENDS ANALYSIS

Megatrends, such as sweeping demographic shifts and rapid urbanisation, are disruptive processes that permanently transform the world we live in and shape our future. These trends have lasting and far-reaching impact on industries and economies. We thoroughly analyse the likely effects of megatrends and create business strategies to help our clients ride the waves of change and remain relevant in the years to come.

03

EXPERT INTERVIEWS

Complementing the data driven guidance of macroeconomic research and megatrends analysis, we conduct primary research with regional industry experts to fine-tune our findings. Using various data collection methods, such as the Delphi technique or in-depth interviews, our consultants follow the inside track with expert knowledge to identify the most accessible business opportunities for clients.

04

MARKET ASSESSMENT

After this extensive research process, we collaborate with our clients to agree on the markets they should target and assess both the opportunities and obstacles. Our consultants systematically analyse market sizes, trends, barriers, and infrastructure to discuss the attractiveness of each selected market. We evaluate the potential demand for new products or services and translate our findings into clear and comprehensive market insights.


Results You Can Expect

Our clients see improvements in the following areas.

Global Reach
Reputation
Diversification

Selected Projects

We develop strategies that don’t just look good on paper.

50+

INDICATORS USED TO BUILD A COMPREHENSIVE INDEX

Our projects with this client, a globally recognised and publicly listed company in the beverage industry, helped them create an ambitious global expansion strategy. We analysed data from 80 countries and created detailed country reports based on over 1,400 data inputs.
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55

INTERNATIONAL MEMBERSHIP BODIES ANALYSED

One of the largest European professional membership bodies was looking to expand its membership base. We investigated the services and strategies of their competitors, discovered potential future partners, and helped design new membership packages.
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